Turn trial signups into expansion revenue, not churn.
AHIQ Advisory designs, builds, and runs the AI-driven lifecycle systems behind SaaS growth - instrumented product signals, automated activation, and retention triggers that compound month over month.
One growth engine, four parts, wired together.
Every engagement follows the same build sheet - instrumented, automated, and tuned to your product's actual lifecycle.
Product analytics & event tracking
We instrument signup, activation, and usage events across your product, wire them into a single source of truth, and validate every signal before automation goes live.
Lifecycle automation engine
Behavior-based triggers, in-app nudges, and lifecycle messaging, the operational backbone that moves users from first login to activated, paying customer.
Trial & onboarding experience
Guided in-product onboarding - tours, checklists, and milestone messaging engineered to get new users to their first real value fast, before they drift away.
Retention & expansion optimization
Weekly review of churn signals, feature adoption, and upgrade paths. We tune the system continuously so expansion revenue keeps climbing instead of decaying.
From first signup to expansion revenue.
We operate the whole system. You get a growth dashboard and the revenue it produces.
Instrument & map
Every signup, activation, and usage event gets tracked and mapped to your product's real lifecycle stages.
Step 01Launch triggers
Lifecycle automations go live against real usage data - onboarding nudges, activation emails, churn-risk alerts.
Step 02Optimize
We read product signals weekly, retire underperforming triggers, and scale what's moving activation and retention.
Step 03Expand
Qualified expansion and upsell signals surface automatically - your team closes, the system keeps finding them.
Step 04Two operators, one growth engine.
AHIQ Advisory is run by Keisha Hunte and Tricia Armstrong. We work with SaaS teams who need growth systems that actually ship - instrumented product analytics, lifecycle automation, and retention triggers built into your existing stack, not bolted on top of it.
Keisha Hunte
Co-Founder, Growth Systems
Tricia Armstrong
Co-Founder, Product Strategy
Built on your stack
Every system wires into the product analytics and CRM tools you already run - no rip and replace.
No black box
Every trigger, segment, and automation is visible and editable by your team, not locked inside ours.
Revenue-aligned
Every optimization ties to a real growth metric - activation, retention, or expansion - never vanity dashboards.
Tell us about the growth you need.
Share a few details and we'll come back with a build plan - instrumentation, automations, and a realistic timeline to measurable lift.
- Response time
- Within 1-2 business days
- First call
- 30 minutes, no obligation
Book a Strategy Call
Pick a time to talk through your SaaS growth goals, current stack, and the fastest path to measurable lift. No forms, no sales pitch, just a focused first conversation.