More qualified sales conversations. More possibility.
A clearer path from first contact to new business.
For IT, cybersecurity, and professional services businesses: focused prospect research, personalized outreach, and thoughtful follow-up that helps your team start relevant conversations.
Start more conversations. Strengthen what follows.
Start with Lead Generation to reach potential buyers. Explore Sales Intelligence or AI Receptionist when your priority is improving sales conversations or handling incoming enquiries.
01 / PRIMARY FOCUS
START THE RIGHT CONVERSATIONS
Lead Generation
Put your business in front of relevant decision-makers with focused prospecting, personalized outreach, and consistent follow-up.
Explore how AHIQ Advisory could build a lead-generation campaign for a sample client. Each example is fictional and demonstrates the approach; it does not report client results.
ILLUSTRATIVE CAMPAIGN EXAMPLE / CYBERSECURITY
Make the first conversation relevant.
THE SAMPLE CLIENT
A cybersecurity company offering security assessments.
THE TARGET BUYER
IT directors at midsized organizations with an internal technology team.
THE BUSINESS QUESTION
How are security assessments prioritized when internal capacity is limited?
THE NEXT STEP
A discovery conversation to understand priorities and whether an assessment is relevant.
AHIQ’s role: Research suitable companies and decision-makers, personalize outreach, follow up, and confirm fit, interest, and timing before coordinating a discovery call for the client.
SAMPLE OUTREACH / ON BEHALF OF THE CLIENT↗
Subject: Security assessment priorities
Hi Alex,
When security projects compete with day-to-day IT work, deciding what to assess first can be difficult.
We help teams review their assessment priorities and identify a practical starting point. Is this something your team is evaluating this quarter?
FOLLOW-UP WITH PURPOSE
Offer a short explanation of the assessment process, then ask whether timing or scope is the main consideration.
Select a business challenge to explore an illustrative workflow.
ILLUSTRATIVE WORKFLOWLEAD GENERATION
From target account to first conversation.
A cybersecurity company wants to connect with IT directors at midsized businesses.
Define the right buyerAgree the company profile, relevant roles, and business need.
Start a relevant conversationBuild focused outreach around that need, with thoughtful follow-up.
Qualify and coordinateUnderstand the response and arrange a next step with the sales team.
An example of how an engagement can work. Scope and outcomes depend on your business.
02 / OUR APPROACH
Clarity first. Then, purposeful execution.
Technology works best with clear direction. We begin with your commercial priorities, then design the right process to support them.
01
Understand
Discuss your audience, current process, and where opportunities are getting lost.
02
Design
Agree the service, messaging, workflow, and measures that matter to your business.
03
Implement
Set up and review the agreed workflow, with clear responsibilities and handoffs.
04
Refine
Use response quality, conversation insights, and operational feedback to improve.
OUR POINT OF VIEW
Good technology creates efficiency. Good judgment creates value.
We bring the two together—so your systems support the relationships your business depends on.
03 / WHO WE ARE
Hands-on founders. A personal commitment.
AHIQ Advisory is led by Keisha Hunte and Tricia Armstrong. We bring perspectives from business ownership, executive search, and business development to the way your business connects with people.
TA
Tricia Armstrong
CO-FOUNDER / CLIENT STRATEGY
With over 17 years in executive search, business development, and client advisory, Tricia understands how to reach decision-makers, build trust, and move business relationships forward.
KH
Keisha Hunte
CO-FOUNDER / GROWTH SYSTEMS
Keisha brings a business owner’s perspective to acquisition and retention, informed by her experience in the beauty industry and the importance of a consistent, professional customer experience.
A CLEAR STARTING POINT
Know what happens before you begin.
YOU BRING
Your business context.
Your offer, ideal customers, sales process, and the people responsible for follow-up.
WE AGREE
A focused scope.
Deliverables, responsibilities, tools, fees, and success measures are confirmed before work starts.
WE REVIEW
The signals that matter.
Relevant responses, qualified conversations, and handoff quality guide what we improve together.
BEFORE WE CONNECT
Clarity before commitment.
Do we need all three services?+
No. Lead Generation, Sales Intelligence, and AI Receptionist are separate services. We’ll discuss the challenge you want to solve and recommend a focused starting point.
What happens in the growth review?+
In a 30-minute conversation with Tricia or Keisha, we’ll discuss your ideal buyer, how you reach them today, and where follow-up stalls. We’ll identify practical priorities and assess whether a scoped engagement would be useful. There is no obligation to proceed.
Can you work with our existing tools?+
We review your current calendar, CRM, phone setup, or sales recording tools before proposing an engagement. Compatibility and any integration requirements are confirmed during scoping.
How are scope and pricing determined?+
Scope and pricing depend on the service, workflow complexity, and level of support. These are agreed before work begins, along with responsibilities and the measures used to review progress.
YOUR FIRST STEP / A 30-MINUTE GROWTH REVIEW
Bring your challenge. Leave with clarity.
Join Tricia or Keisha for a focused look at your audience, outreach, and follow-through.
Identify where opportunities are getting lost
Discuss practical improvements to your current approach
Decide whether there is a useful next step together